The purpose of a marketing plan is to develop a road map that helps the business grow, and the plan needs to include a marketing budget, a marketing strategy and advertising vehicles. Discover the purpose of marketing plans with tips from a marketing professional in this free video about creating a marketing plan. Expert: Peggy Morgan Collins Contact: www.powercurvecommunications.com Bio: Peggy Collins is a marketing executive with more than two decades in the media. Filmmaker: Christopher Rokosz
Video Rating: 4 / 5
